︎︎︎Rew Sustainable Twitter
Category: Identity, Logo
Client: Twitter
Year: 2021
Studio: Detail
Animation: Tom Campion
Rew Sustainable Twitter is a massive entity within twitter. They handle everything from events and art installations to making sure the canteen is stocked, with sustainability at heart of everything they do.
The scope of the organisation presented a big challenge. How do we encompass all these different elements in one logo and design system?
In total there a six different sectors within Rew. Rew, Transactions, Space, Facilities, Events, Food and Welcome. The solution became a multifaceted logo and colour coded design system. An individual logo was created for each branch of Rew. Along with this an umberella mark was also created to embody the organisation as whole.
