︎︎︎MOSAIC
05/10/23
Mosaic Therapeutics are a cancer research company. They ‘resolve cancer’s complexity through the power of combination — redefining cancer therapy. Mosaic bridges the gap between machine learning and human driven engineering to read patient genomes and provide targeted care and medication.
From Digital X Biological, Micro X Macro and Human X Ai. We used this theme of combinations as the cornerstone of the identity. Creating a mosaic of visual pairings. Along with creating a bespoke set of procedural pattern animations
Creative direction: Patrick Niall
Motion Design: Tito Long
Art direction: Anette Sabule, Tito Long, Camilla Guesa
Graphic Design: Tito Long, Harry Hobbs, Camilla Guesa
For the identity I created a bespoke set of procedural pattern animations. The pattern set was all based on noise animations, which could be easily customisable and updateable to create and infinite palette of graphic elements to combine. Both organic and mecahnical patterns were created to further highlight the theme of the identity. Below is a video showcasing the pattern generator